» 00:00:00 - 00:02:59 — Unveiling the Traffic Secrets: Discover the secret behind unstoppable traffic with Mike Filsaime. Learn how to revolutionize your business with the Traffic Syndicate web class, promising a transformational experience if distractions are set aside.

» 00:03:00 - 00:05:59 — The Power of Focused Learning: Mike emphasizes the importance of undivided attention for the next two hours, presenting an opportunity for life transformation. He prepares to unveil 12 fundamental laws of a fail-proof ad campaign.

» 00:06:00 - 00:08:59 — Interactive Engagement and Exclusive Offers: Mike seeks audience permission to share about Traffic Syndicate, promising valuable content first. A sense of community involvement is fostered, enhancing the learning experience.

» 00:09:00 - 00:11:59 — Leveraging Personal Success for Audience Benefit: Mike Filsaime shares his remarkable journey from managing car dealerships to becoming a digital marketing legend, highlighting his desire to share the secrets of his success.

» 00:12:00 - 00:14:59 — From Struggle to Success: Mike narrates his personal journey of overcoming financial struggles, emphasizing the transformation through online marketing mastery and funnel conversion techniques. A relatable and inspiring story for aspiring entrepreneurs.

» 00:15:00 - 00:17:59 — The Big Reveal - Secret SOPs of Media Buying: Mike is set to unveil his company’s standard operating procedures for media buying, promising to share exclusive insights that have significantly boosted his business's success.

» 00:18:00 - 00:20:59 — Audience Engagement and Diverse Traffic Strategies: Mike interacts with the audience, acknowledging their diverse businesses and traffic methods. This segment emphasizes the importance of understanding audience needs in marketing.

» 00:21:00 - 00:23:59 — Demystifying Traffic Failure and the Path to Success: Addressing common misconceptions, Mike explains why many traffic attempts fail, setting the stage for revealing the 12 fundamental laws of effective advertising.

» 00:24:00 - 00:26:59 — Journey from Debt to Digital Marketing Mastery: Mike shares his inspiring transition from financial struggles to mastering digital marketing, showcasing how understanding traffic and conversion can lead to remarkable financial freedom.

» 00:27:00 - 00:29:59 — Expert Transition and Introduction to Jesse Dobek: As Mike transitions the webinar to Jesse Dobek, he prepares the audience for an in-depth exploration of the 12 fundamental laws of no-fail ad campaigns, promising a session filled with expert insights.

» 00:22:00 - 00:24:59 — Jesse's Journey from Debt to Digital Mastery: Discover how Jesse went from $120,000 in debt to mastering online marketing and working with top industry names like Brendan Burchard, leveraging Facebook pages for unprecedented traffic and engagement.

» 00:25:00 - 00:27:59 — Unveiling the 12 Fundamental Laws: Jesse teases Law #9 as a groundbreaking revelation and lays out the first three laws for successful ad campaigns: Defining objectives, knowing your audience, and embracing AI tools.

» 00:28:00 - 00:30:59 — Choosing the Right Channel and Objective: Learn the importance of selecting the optimal platform and setting clear objectives, whether it's generating leads for high-ticket offers or aiming for direct product purchases.

» 00:31:00 - 00:33:59 — Streamlining the Funnel for Maximum Conversion: Jesse shares a case study of improving ad campaign efficiency by reducing funnel steps and using a long-form ad as a mini video sales letter, leading to a 3-4x return on ad spend.

» 00:34:00 - 00:36:59 — Jacob's Insights on Meta Ad Auctions: Jacob, a former Facebook insider, reveals how understanding the ad auction and algorithm is crucial for creating cost-effective and high-performing ad campaigns.

» 00:37:00 - 00:39:59 — Demystifying the Total Value Formula: Dive into the intricacies of Meta's ad auction system, where success depends on balancing bid amount, estimated action rates, and user value rather than just outspending competitors.

» 00:40:00 - 00:42:59 — Maximizing Conversions and User Value: Learn how to boost your ad campaigns by focusing on high conversions and positive user experiences, which will lower your costs and increase your chances in the ad auction.

» 00:43:00 - 00:43:18 — Pro Tip on Evolving Ad Strategies: As AI continues to evolve, Jesse highlights the shift in ad targeting, moving from manual audience selection to AI-driven targeting, emphasizing the importance of ad creatives and copy in this new landscape.

» 00:43:47 - 00:46:59 — Revolutionizing Ad Efficiency: Jacob reveals how avoiding ad auction overlap and strategic exclusions can drastically reduce ad costs. Learn how they saved Grant Cardone 75% in customer acquisition costs in just 5 days by tackling ad auction overlap.

» 00:47:00 - 00:49:59 — Targeting Precision and Cost Savings: Discover how simplifying ad account structures and focusing on first-time impression ratios can lead to significant savings. See how these strategies effectively reduced wasteful spending in Grant Cardone's campaigns.

» 00:50:00 - 00:52:59 — Optimizing Broad Campaigns: Uncover how Jacob's team transformed Grant Cardone's broad campaigns from ineffective retargeting to successful new client acquisition, significantly improving the first-time impression ratio.

» 00:53:00 - 00:55:59 — Leveraging AI for Winning Creatives: Jacob introduces an innovative approach using AI to quickly create compelling ad creatives. Learn how they used ChatGPT and Voxscript to generate high-quality scripts for clients like Tiny Boat Nation.

» 00:56:00 - 00:58:59 — Streamlining Ad Production with AI: Experience the efficiency of AI in advertising. From generating scripts to creating voiceovers and selecting visuals, Jacob demonstrates how to craft high-quality ads in just 45 minutes.

» 00:59:00 - 01:01:59 — The Power of AI in Ad Creation: Witness the stunning results of AI-generated ads. Discover how the combination of ChatGPT, 11 Labs, and Shutterstock created a highly effective ad for Tiny Boat Nation with minimal effort and cost.

» 01:02:00 - 01:04:59 — Revolutionizing Ad Copy with AI: Peter Deli emphasizes the importance of quality prompts in AI for generating effective ad copy. Learn how their process generates hundreds of ad variants, drastically improving testing and performance.

» 01:05:00 - 01:06:59 — Data-Driven Ad Optimization: Peter shares insights on using AI tools like AIKO for deep data analysis, highlighting how predictive scoring and machine learning can identify the most effective ad variants, leading to significant increases in ROI.

» 01:06:23 - 01:09:22 — Revolutionizing Ad Copy with AI: Discover how ChatGPT can transform your ad copy, leading to highly converting ads with minimal effort. Uncover the secrets to creating compelling ad creatives using simple tools like smartphones and Filmic Pro.

» 01:09:23 - 01:12:20 — Cinema-Quality Videos on a Budget: Learn how to turn your iPhone into a cinema camera. Jacob shares insights on using apps and accessories to produce stunning visuals, emphasizing the importance of good audio for impactful film production.

» 01:12:21 - 01:15:24 — Stunning Visuals for Increased Conversions: Explore how to use creative visuals to stand out on platforms like Meta, significantly boosting conversions. Jacob's experience at Facebook showcases the power of attention-grabbing, budget-friendly ads.

» 01:15:25 - 01:18:05 — Gamified Ads for Engagement: Dive into the world of interactive story ads with Open Table’s campaign. Learn how to rig the game in your favor, using the platform's UI to create ads that engage and convert at astonishing rates.

» 01:18:06 - 01:21:17 — Leveraging Platform Features for Lower Costs: Uncover strategies to win the ad auction at the cheapest price points by playing with platform features like swiping and tapping in ads, demonstrated through effective campaigns for major brands.» 01:21:18 - 01:24:08 — Innovative Ad Creatives for Maximum Impact: Get insights on creating ads that are native to platform usage, resulting in higher engagement and conversion rates. Learn to utilize features like clickable profile buttons and progression bars for compelling ads.

» 01:24:09 - 01:27:11 — Templates for Transformative Ads: Discover how to use creative templates to build ads that stand out, driving engagement and conversions. Jacob shares examples of how simple, interactive elements can lead to significant returns.

» 01:27:12 - 01:28:07 — Mastering Retargeting with Pixels: Understand the importance of pixels in retargeting, tracking visitor behavior across your funnel and the internet. Learn how to use this data to place ads at the perfect time, enhancing conversion rates.

» 01:28:07 - 01:31:06 — Mastering Facebook Pixels and Reporting Tools: Dive into the technicalities of Facebook ads. Learn how to effortlessly install pixels and utilize tools like Wicked Reports and Segmetrics for advanced revenue attribution.

» 01:31:07 - 01:34:06 — Optimizing for Mobile - The Crucial 90%: Discover why 90% of your traffic is mobile-based and the essential steps to optimize your funnel and landing pages for mobile users, ensuring you capture this massive audience effectively.

» 01:34:07 - 01:37:06 — Setting a Realistic Ad Budget: Uncover the secret to sustainable ad spending: limit it to 10-20% of your monthly profit. Learn the art of budgeting for both cold and warm audiences and how it significantly affects your ad campaigns.

» 01:37:07 - 01:40:06 — The Art of Budget Scaling and Audience Targeting: Dive deep into strategies for scaling your ad budget responsibly and the nuances of targeting cold, warm, and hot audiences on Meta platforms for maximum ROI.

» 01:40:07 - 01:43:06 — Embracing Initial Failures to Gain Valuable Data: Learn the importance of expecting and embracing initial ad failures as a necessary step to acquire crucial data for refining your marketing strategies.

» 01:43:07 - 01:46:06 — Analyzing Campaign Data for Informed Decisions: Get insights into evaluating ad campaign data, understanding cost per lead, and making informed decisions to pause or continue specific ad sets based on performance metrics.

» 01:46:07 - 01:49:06 — The Power of A/B Testing in Refining Campaigns: Discover how A/B testing can drastically improve your ad performance by comparing different creatives, audiences, and messages without self-competition in the ad auction.

» 01:49:07 - 01:50:29 — Maximizing Ad Spend with Strategic AB Tests: Learn to use Meta's AB test feature to optimize your ad campaigns, ensuring you don't compete against yourself in the ad auction and get the best value for your ad spend.

» 01:50:29 - 01:53:28 — Mastering Continuous Optimization: Uncover the final law of ad campaigns: Adapt and Optimize. Learn how never-ending testing and improvement of your offers, funnels, and ads can skyrocket your success.

» 01:53:29 - 01:56:28 — Success Stories and Practical Application: Be inspired by real-life success stories like Jason Stale and Mark Ling, who transformed their businesses by applying the 12 fundamental laws. Discover how these laws create unprecedented growth.

» 01:56:29 - 01:59:28 — Diverse Strategies for Different Niches: Explore various successful strategies ranging from free traffic methods to advanced paid traffic techniques, highlighting the diverse approaches of experts in the Traffic Syndicate.

» 01:59:29 - 02:02:28 — Envisioning a Debt-Free, Successful Future: Mike encourages attendees to imagine a life of financial freedom and success, emphasizing how mastering traffic and conversion can transform personal and business finances.

» 02:02:29 - 02:05:28 — The Right Mindset for Success: Emphasize the importance of a positive, proactive mindset for achieving success in digital marketing. Highlight how the Traffic Syndicate is designed for those committed to learning and applying new strategies.

» 02:05:29 - 02:08:28 — Commitment to Learning and Applying: Stress the necessity of applying learned strategies in real-life scenarios, drawing parallels to mastering skills like chess or Brazilian jiu-jitsu through consistent practice and implementation.

» 02:08:29 - 02:11:28 — The Origin of the Traffic Syndicate: Dive into the history of The Syndicate, a group of pioneering digital marketers who revolutionized the industry. Learn from Mike Filsaime's experience with industry legends like Frank Kern and Jeff Walker.

» 02:11:29 - 02:12:40 — Completing the Puzzle for Guaranteed Success: Understand the importance of masterminds, comprehensive education, and expert mentorship. Learn how the Traffic Syndicate combines these elements, offering an unparalleled learning experience.

» 02:12:40 - 02:15:39 — Breaking the Education Mold: Discover why traditional education paths are being replaced by real-world expert mentorship. Mike Filsaime highlights the shift towards learning from successful entrepreneurs and introduces valuable tools and resources for practical learning.

» 02:15:40 - 02:18:39 — Traffic Syndicate Unveiled: A groundbreaking announcement of the Traffic Syndicate, offering a unique blend of expertise and real-world application. This program promises to be the only educational resource you'll ever need, with comprehensive support in all aspects of digital marketing.

» 02:18:40 - 02:21:39 — Meet the Syndicate Experts: Get introduced to a powerhouse of digital marketing legends. This diverse group specializes in various niches, from Facebook to LinkedIn, ensuring masterful guidance in every aspect of traffic generation.


» 02:21:40 - 02:24:39 — Mastermind Opportunities and Networking: Embrace the power of networking and learning with Traffic Syndicate's exclusive masterminds. Mike emphasizes the unparalleled value of connections made through these high-level gatherings.

» 02:24:40 - 02:27:39 — Expansive Learning with Syndicate Courses: Dive into a comprehensive library featuring over 225 modules across 12 dynamic courses. These meticulously crafted lessons cover everything from Google Ads mastery to YouTube strategies, taught by industry leaders.

» 02:27:40 - 02:30:39 — Funnel Conversion Mastery with Mike Filsaime: Get excited for Mike's upcoming Funnel Conversion Mastery course, a culmination of his vast experience. This course, paralleled with a book release, aims to be a definitive guide on creating high-converting funnels.

» 02:30:40 - 02:33:39 — Continually Growing Course Library: The Traffic Syndicate's course library is ever-expanding, with a commitment to include the most current and comprehensive content in digital marketing, ensuring learners stay ahead of the curve.

» 02:33:40 - 02:36:15 — Twice Weekly Live Training Sessions: Elevate your digital marketing skills with Traffic Syndicate's twice-weekly live sessions. These sessions cater to both beginners and advanced learners, offering direct access to industry experts for tailored guidance and Q&A.

» 02:35:15 - 02:38:14 — Unlocking a World of Resources: Discover the power of AI and GPTs to transform your business. Mike Filsaime offers a sneak peek into invaluable tools like Groove.a, along with comprehensive courses in conversion mastery and AI copywriting.

» 02:38:15 - 02:41:04 — Exclusive Mastermind Opportunities: Immerse yourself in a 5-day, in-depth mastermind experience. Learn from experts, network, and enjoy unique activities like axe throwing and karaoke, all designed to enhance your professional growth.


» 02:41:05 - 02:43:59 — A Treasure Trove of Knowledge and Networking: Mike breaks down the immense value of Traffic Syndicate, including live coaching and cutting-edge courses. Discover a community where elite networking meets unparalleled education.

» 02:44:00 - 02:46:59 — Irresistible Offer Alert: Get ready for a jaw-dropping opportunity to join the Traffic Syndicate. Mike teases a price reveal that promises significant savings, making this elite mastermind more accessible than ever.

» 02:47:00 - 02:49:59 — Flexible Payment Options for Exclusive Access: Mike introduces multiple payment options, including PayPal Credit for US residents, ensuring that this transformative experience is within reach for serious entrepreneurs.

» 02:50:00 - 02:52:59 — The Power of Immediate Action: Emphasizing the urgency, Mike encourages quick decisions to lock in exclusive Traffic Syndicate benefits. He addresses common objections, urging viewers to prioritize investment in their growth.

» 02:53:00 - 02:55:59 — Confronting Objections Head-On: Mike tackles the biggest objections head-on, challenging viewers to rethink their excuses about cost, time, and product value. He highlights the life-changing potential of joining the Syndicate.

» 02:56:00 - 02:58:59 — Investing in Your Future: Dive deep into why the Traffic Syndicate is an investment in your success. Mike dismantles objections, focusing on the long-term value and transformative potential of this unique opportunity.

» 02:59:00 - 03:01:59 — A Call to Transformative Action: In a passionate plea, Mike urges viewers to seize this moment, to move beyond excuses and commit to a path of growth and mastery with the Traffic Syndicate.

» 03:02:00 - 03:03:15 — Exclusive Bonus Reveal: As a grand finale, Mike reveals an exclusive bonus for attendees. He presents a unique opportunity to access free GPT bonuses, underlining the Traffic Syndicate's commitment to providing exceptional value.